CROSS-COUNTRY ROAD SHOW OF DAEWOO BUSES

As part of the recent launching ceremony of International Quality    Daewoo Buses held in Karachi, a Cross-Country Road Show was organized by the marketing department of Daewoo Pak Motors in Different cities of Pakistan started from Karachi to Rawalpindi.
                   

SADIQABAD

The marketing team of Daewoo Pak Motors, lead by the Manager Marketing & Sales, Mr. Mohammad Faisal Meraj, along with the fleet of BH116, BH115, BF120 and a Mobile Service Van, left Karachi at 12 noon and reached Sadiqabad  at 10 pm. A warm welcome was given by the local transporters as well as the Daewoo Pak Motors’ Regional Office team.

Very next morning, a special arrangement was made for product display at the Terminal of Manthar Coach, courtesy to Mr. Nadeem Abbas Cheema, the owner of Manthar Coach. All the major transporters of Sadiqabad city including Al-Makkah Coach, Waraich Coach, Sadiqabad Coach, Makkah Coach, Moon Cheema Coach, President Lines, Pak Madina Coach, Baba Farid Coach and various others visited the event.

The transporters highly appreciated the unmatched international quality standards of Daewoo Buses including BH116, The first & only locally manufactured Rear Engine Air Suspension Bus with 340 HP, BH115, Rear Engine with 310 HP, BF120 Front Engine with 240 HP.
The transporters also lauded the After Sales Mobile Service facility through company designed dedicated Mobile Service Vans.

MULTAN

After hitting the ground running at Sadiqabad, the marketing team moved forward to hit the thriving public transport market at Multan. The venue selected was the Main City Terminal near Vehari Chowk at Multan. The local transporters especially Mr. Haji Sher Mohammad of Sher-e-Islam Motors forwarded their hands not only to welcome the team at his showroom but also made efforts to ensure the arrangements done on time.

The event kicked off the very next morning at the heart of the City Bus Terminal under the extremely hot climate averaging 48˚c. Distinguish guests from the transport industry in Multan flocked the venue to inspect the unmatched international quality standards of Daewoo Buses including BH116, BH115, BF120 Front Engine.
The guests were also shown the fully equipped dedicated After Sales Mobile Service van which was also lauded by the transporters.

LAHORE

The cultural capital of Pakistan was also the centre stage for the Launching campaign of Daewoo Buses in Pakistan which was to be held at Daewoo Abdullah Motors, the newly established 3S Dealership of Daewoo Buses for the Lahore region; also to mark the opening of the 3S dealership.

Mr. Salman Zafar, the Chief Executive of Daewoo Abdullah Motors greeted the marketing team along with his staff at late night. The next day was spent till midnight to get the whole hog preparing for the grand show of Daewoo Buses and Daewoo Trucks.

The management of Daewoo Pak Motors including The CEO, Mr. Y.K. Nam; Vice CEO, Mr. Mohammad Ayub Khan, Director Marketing & Sales Mr. Tahir Javed; made their presence on the stage to welcome Guests of Honor like Mr. Chaudhry Mohammad Iqbal, President Punjab Bus Owners Association and Mr. Azam Khan Niazi, Chairman Niazi Express Bus Service.

Distinguished guests from across the board i.e. Public Transporters of Inter-City/City, Goods Transporters, Automobile Vendors, Govt. Officials, Corporate Instititutes and Print/Electronic Media, actively chipped in to be a part of the launching event of Globally acclaimed Daewoo brands.

The event kicked off at 11am at the dealership with the recitation of Holy Quran. After the recitation, introductory speech was delivered by The Director Marketing & Sales, Mr. Tahir Javed in which he highlighted the Global scenario of Daewoo Bus Corporation as well as the vision and objective of the Joint Venture agreement of Daewoo Bus Corporation Korea and Afzal Motors (Pvt.) Ltd Pakistan.
Mr. Y.K Nam, CEO of Daewoo Pak Motors addressing the occasion also underlined the differentiating features of Daewoo Products Especially BH116, The first & only locally manufactured Rear Engine Air Suspension Bus with 340 HP, BH115, Rear Engine with 310 HP, BF120 Front Engine with 240 HP and BH115 CNG, the only certified dedicated CNG Rear Engine Bus in Pakistan with 240 HP.

Mr. Salman Zafar, Chairman Daewoo Abdullah Motors also addressed on the occasion to express his gratitude to the management of DPML for designating  Daewoo Abdullah Motors as a 3S dealer for the Lahore region. He lauded the efforts and cooperation extended by DPML management to establish the dealership.

Later on the ribbon cutting ceremony, to mark the grand opening of Daewoo Abdullah Motors, was held in the office chaired by the CEO & Vice CEO of DPML. The prominent presence of Print & Electronic Media brought the event in the limelight for many days.

FAISALABAD

After marking the strong impression at Lahore, the marketing team of Daewoo Pak Motors moved forward to thump the booming transport market at Multan. The venue selected was the Terminal of Nadir Coach at Abdullah Pur Chowk, courtesy to Mr. Israar Ahmed Khan, Chairman Nadir Coach and Khan Coach Faisalabad . Mr. Israar not only forwarded his hands to welcome the  team at his showroom but also made efforts to ensure the arrangements done on time.
The event kicked off  in the morning and distinguished guests from the transport industry in Faisalabad flocked the venue to inspect  the unmatched international quality standards of Daewoo Buses.
Later in the evening the marketing team was welcomed at the terminal of Kohistan Coaches. Mr. Khalid Bashir of Bashir & Sons, Mr. Haji Ashraf of Manarwela Group, Mr. Yaseen Gujjar of Gujjar Group and others greeted the marketing team at the Kohistan Luxury Coach bus terminal. The transporters inspected the buses and found the quality and luxury a unique and unmatched experience.
Later on we took the buses along with other transporters to the Owner of Kohistan Coaches, Mr. Shahid Nazir. He specially took the ride of the buses and expressed his complete satisfaction towards the performance and showed high interest to induct the buses. 

RALWAPINDI                                                                                                                       

The launching event of Daewoo Pak Motors at Rawalpindi was like putting last jewel in the crown. The event was planned at Daewoo Bus & Trucks’ Showroom located at Naseerabad, GT Road in Rawalpindi.

The Chief Guest Mr. EON SHIN, The Ambassador of Republic of South Korea, and the Guest of Honor Mr. Aftab Ahmed Khan Sherpao, the Ex-Federal Interior Minister Govt. of Pakistan; were warmly greeted by The Chairman of Daewoo Pak Motors Mr. Haji Mohammad Gufran alongwith Mr. Y.K. Nam, CEO; Mr. Mohammad Ayub Khan, Vice CEO; Mr. Y.G. Kim, Director Marketing & Sales-DPML; Mr. Tahir Javed, Director Marketing & Sales and Mr. Mohammad Faisal Meraj, Manager Marketing & Sales.

The event kicked off at 11am at the Showroom with the recitation of Holy Quran. After the recitation, introductory speech was delivered by The Director Marketing & Sales, Mr. Tahir Javed in which he highlighted the Global scenario of Daewoo Bus Corporation as well as the vision and objective of the Joint Venture agreement of Daewoo Bus Corporation Korea and Afzal Motors (Pvt.) Ltd Pakistan.

The Chief Guest Mr. EON SHIN, The Ambassador of Republic of South Korea, while addressing the occasion highlighted the significance of the first Korean Commercial manufacturer’s investment in Pakistan that will be a milestone in the relations between the two countries. He also expressed that the foreign Director Investment by Daewoo Bus Corporation not only injected new capital investment but also brought new Technology in shape of Machinery Equipment and skill of Human Resources.

Mr. Y.K Nam, CEO of Daewoo Pak Motors addressing the occasion also underlined the differentiating features of Daewoo Products which have been tested in all terrains in Pakistan and we claim with utter confidence that Daewoo buses are best in Fuel Economy, Comfort, Safety and longer life that will ensure fleet operation to get their investment return in shortest time compared to all buses in market.